I’ve 20+ years experience in front-end tech and UX & UI Product Design. As a former news journalist with a background in the restaurant business, I first made the leap to tech as a content developer, and segued to UX where I’ve created for consumers and enterprises, planned and led the design of Web-responsive and Mobile 1st apps, conducted UX Research and engineered design systems, improved workflows and design process, and created marketing and advertising for Mainstream Media, Business & Consumer Goods and Services, Home Automation (IoT), FinTech, InsureTech, Big Data, Independent Music, and Recruitment.

Considering me for your next UX Design role? Let’s chat!
Here’s my CV on LinkedIn. Or email dean + @ + deanwong + .com
Looking for coaching on UX, UI, Design, and UX Career or Job Hunting advice?
Book 1:1 time with me on ADP List where I try to give back what I’ve learned by mentoring others coming up in these areas.
Current Design Stack
Figma, Figjam, Slack, Git, Storybook, Miro, ZeroHeight, JIRA, Confluence
Design-Specific Skills & Expertise
- User-Centered Design
- Design Thinking, Leadership, Strategy
- Design (DPM) Process
- Information Architecture
- User Experience Design
- User Interface Design
- Interaction Design
- Visual Design
- Product Ideation
- Continuous Requirements Gathering
- Mobile & Responsive Design
- Browser Standards
- Brand Identity
- Lean UX Methods
- Metrics & Measurement
- Design Systems
- Agile Design Process, Planning, Execution
- Info Graphics and Data Visualization
- Personas & Journey Maps
- Sketching, wireframing, schematics
- Flowcharts & Workflows
- Low-Mid-High Fidelity Mockups
- Motion Animation & Video Experience
- Interactive Prototyping
- Pitch Decks
- Presentation Visualizations
- Storyboarding & Storytelling
- Startups: Stealth Mode, Early/Mid/Late Stage
Key Knowledge Areas
- UX & UI
Deep experience defining The User Experience from a user-centered approach, and designing The User Interface, and leading the design effort on multi-disciplinary projects and working with blended teams - Design Systems
Create, maintain, curate, and evolve design system components, architecture, libraries, and tooling. Comprehensive guidelines and usage documentation. Educate and train designers to build a systems-thinking, collaborative community. Research, measure, and gather metrics regularly to support road map, value to designer-users, and more importantly, value to the business in increasing product design process efficiencies and brand UX consistency - User Research & Usability
A/B user studies, moderated and unmoderated user testing, quantitative and qualitative research, contextual inquiry, field studies, usability test planning, execution, analysis, and reporting, candidate sourcing, crafting user surveys and questionnaires Human Factors International (HFI) Certified Usability Analyst, Certified Forrester Research Certified Expert Web Site Review Methodology - Accessibility
Designing for visual, audible, cognitive, fine-motor and physical impairments and standards: a11y, Section 508, ADA, WCAG - Product Management & Documentation
Story & Epic creation, story-writing, pointing, and grooming. Specifications, business requirements, training, briefs, guides and guidelines, DPM, BPM, Agile, JIRA, Confluence, Aha!, Storybook, ZeroHeight, Supernova - Front-End
Inspector, hand-code HTML/CSS, javascript, markdown, modern browser standards, Mobile & Responsive Web, Git, Bootstrap, Material, React, GitLab, WordPress, Drupal, Rails - Content Development & Writing
Communications Strategy, Professional background in Journalism (Daily Print, Broadcast) and Creative Writing, writing for Product, Marketing, and Business - Industry Verticals
Enterprise, Consumer, SaaS, B2B, B2C, CRM, IoT, Business Intelligence, Big Data, Consumer Data, Financial/FinTech, InsureTech, Journalism, Print and Broadcast, Media, Consumer and Business Goods and Services, Independent Music, Senior Life Planning, Recruitment, ATS, Service Industry, Customer Service, Restaurant Industry, Residential Real Estate - Design Apps
Figma, FigJam, Miro, Adobe, Sketch, Zeplin, Axure, Invision - Job Hunting, Sourcing, Interviewing, and Hiring
I’ve been on both ends of the hiring process countless times and have pretty much seen-it-all when it comes to job hunting, interviewing, job coaching, advice on the UX profession, negotiating terms, and finding The Right Fit
TL;DR
I’m a reliable, flexible, and creative UXD Generalist you can depend on to get the job done. I’m comfortable as a solo practitioner or as a engaged contributor to a design team, or a balanced and integrated cadre of like-minded designers and technologists. I can wear many hats — or just one to focus on a specific area — depending on the gig, scope, role, and needs.